Our Values

We build our core on the word CRAFT, where each letter represents one of our key values. These key values characterize and define how we strive to behave and act internally as well as externally. Our ambition is to become perfected in our craft by always keeping the key values top of mind in everything that we do.


Curious represents our view on our surroundings and new technology, as well as our commitment to improve and simplify things. Also, the word reflects our constant questioning of established truths and our will to keep learning more about our customers.


Relentless mirrors our persistent work towards providing everyone with more straightforward and secure financial services. We won’t stop until we have reached our goal of a simplified financial life for everyone.


Active means that we never stop moving. Northmill was built on innovation and a belief in lifelong learning. We are constantly on the move and will, regardless of our size, always retain our identity and culture as an innovation company.


Focused is how we remind ourselves of why and for whom we exist. We always remain focused on our goal to simplify financial services for consumers. We are not a trading platform for financial instruments and we do not offer any corporate services. The only way we can reach our mission of simplifying everyone’s financial life is through being one hundred percent focused.


Thorough represents the fact that we never compromise with compliance, quality or security. Thoroughness pervades all aspects of our business.

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